 Research
The Signage Foundation, Inc. is committed to expanding the knowledge base on the use and benefits of signage products through peer reviewed research to facilitate the operation within the marketplace by manufacturers, suppliers and individuals in their efforts to design, build and sell innovative products.
Response to this commitment is made through:
- Full scale book and manuscript publication
- Nationally significant research projects with an interdisciplinary approach
- Expansion and integration with the SBA website
Education
The Signage Foundation, Inc. seeks to conduct annual training sessions and conferences that serve as the information standard for sign users as well as local educational seminars to train those who seek to understand the complexity of signage. The Foundation seeks to develop an annual publication on the state of the industry to maintain the right to use of these commercial and political speech mechanisms.
- Regional Seminars
- Entry level business connections
- SFI’s commitment to market contract design
- Content-Neutral Sign Code
- Readibility
- Conspicuity
Organizational Sustainability
The Signage Foundation, Inc. is dedicated to establishing and maintaining a full time presence to address research, education and philanthropy to support the sign users and signage products. Unrestricted gifts will allow for appropriate staffing and operational expenses to:
- Develop alliances
- Cultivate resources such as grants
- Provide significant networking with constituencies
Endowment Building
The establishment of an endowment will allow the Signage Foundation, Inc. to initiate significant projects and services as the opportunity arises. Also an endowment will allow for the growth and development of future leadership through proactive support such as:
- Endowed Instructional Chair at major universities to train professionals on sign usage and planning
- At least one endowed scholarship at each collegiate setting providing the discipline for the next generation of signage professionals
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